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Putting Insomnia to Rest

HEALTH Magazine, Spring 2026

By David Heaton, LCSW, HEALTH Editor

Published: June 15, 2026

The Promise of Cognitive Behavioral Therapy for Insomnia

Cognitive behavioral therapy for insomnia (CBT-I) is recognized as the most effective non-drug treatment for insomnia and is often more effective than medications in the long term. CBT-I helps many people improve their sleep by 50% or more and those improvements often last and even improve over time.

What is CBT?

Cognitive Behavioral Therapy (CBT) is a psychological treatment model from the mid-20th century that looks at how your thoughts, feelings, and actions are all connected. Its core principle is empowerment: you can use reasoning to choose how you perceive and react to life’s challenges; controlling your emotions, thoughts, and actions instead of feeling stuck in unhelpful thought patterns.

As the most researched form of psychotherapy, the American Psychological Association confirms there is ample scientific evidence that CBT methods produce change. It’s been shown to help with a wide range of issues, including depression, anxiety, PTSD, phobias, OCD, eating disorders, addictions, relationship problems, chronic pain, and tinnitus.

What is CBT-I?

CBT-I is a cognitive behavioral model specifically designed to treat insomnia, developed more than 30 years ago by psychologist Arthur J. Spielman. Dr. Spielman fundamentally changed the clinical approach by arguing that insomnia should be treated as its own condition—not just a symptom of something else. CBT-I is a brief treatment, typically involving 6-8 sessions (or sometimes 2-3) for individuals or groups, using a mix of education, practical strategies, and habit changes.

How do I find a CBT-I provider?

Finding a CBT-I provider can be tough due to a shortage of practitioners and the reliance on medication by doctors as a first-line treatment. While the model is best suited for psychologists and mental health therapists, many lack systematic training in the full, evidence-based components of CBT-I. Also, health insurance often covers CBT-I only if insomnia is linked to diagnosed depression or anxiety, and the out-of-pocket cost can be at least $100 per session.

What are some solutions?

  • Referrals and Training: Physicians must become aware of CBT-I and establish community referrals, or patients will be limited to online or self-help options. Increased demand may motivate local therapists, especially those already treating clients with conditions linked to insomnia (like depression, anxiety, and PTSD), to get trained.
  • Affordable Options: Group therapy can be offered at a lower rate than individual treatment, making CBT-I more affordable for the uninsured.
  • Access: Technology provides virtual and digital CBT-I therapy, helping people who lack local in-person resources.
  • Self-Help: Although professional guidance is beneficial for motivation and dealing with co-occurring issues like trauma, many can apply CBT-I principles using available books, online courses, and apps.

Psychoeducation

Understanding how sleep works—and why it matters—can help motivate changes in bedtime habits. Becoming familiar with good sleep hygiene (see page 14) is a core component of CBT-I that should be introduced alongside other techniques.

Get a Baseline

Start by keeping a simple sleep log to track your sleep efficiency (the percentage of time actually spent asleep while in bed), which should be at least 85%. To calculate, take the total time in bed (in minutes) and subtract the time taken to fall asleep plus any time awake during the night. Divide that number by the total time in bed, then multiply by 100. For example, if you are in bed for 450 minutes but only sleep for 400 minutes, your efficiency is 89%.

Track your sleep efficiency for two weeks to establish a baseline. Continue monitoring your sleep quality as you apply CBT-I techniques, discontinuing when sleep improves to your satisfaction.

Cognitive Restructuring

People with insomnia often get stuck in a frustrating cycle where inaccurate thoughts about sleep lead to behaviors that worsen sleep, which reinforces the negative thoughts. For example, worrying about falling asleep can lead to going to bed too early and experiencing panic when sleep doesn’t come. Cognitive restructuring disrupts this cycle by examining, challenging, and changing those irrational thoughts and beliefs.

  • Irrational thought: “I haven’t slept for days!”
    • Restructured thought: “My body ensures I always get some sleep. I’ve had poor sleep recently, but I’m looking forward to improving my sleep hygiene.”
  • Irrational thought: “I can’t sleep, I’m going to be a wreck tomorrow!”
    • Restructured thought: “I’ll just get up and read until I get tired. I’ll be fine in the morning, and I’ll probably sleep better tomorrow night.”

Stimulus Control

Your bed should feel like a place for sleep. If it becomes associated with anti-sleep behaviors like eating, working, or watching screens, it can become stressful. Repair this by:

  • Using the bed only for sleep and related activities.
  • Leaving the bed for a non-stimulating activity if you struggle to fall asleep for more than 20 minutes, then returning when tired.
  • Setting an alarm for the same time every morning.
  • Avoiding daytime naps.

Sleep Restriction

Building on stimulus control, this technique helps reset your sleep habits while restoring “sleep pressure” for your sleep cycles. Using your average actual sleep time from your log, restrict your time in bed to that duration while maintaining a consistent waking time. For instance, if you sleep 6 hours but are in bed for 8, you would start by being in bed for only 6 hours (1:00 am to 7:00 am, for example). Naps are not allowed.

You might feel extra tired for one or two weeks, so use caution when driving. This technique is not recommended for people with conditions like seizures or bipolar disorder. As your sleep improves, gradually increase your time in bed by 15-30 minutes every week until you are sleeping better and feeling rested.

Relaxation Training

You can add these techniques to your bedtime routine to enhance your natural relaxation response and decrease anxiety and racing thoughts.

  • Breathing exercise: Slow, deep breaths calm your heart rate and reduce stress. A suggested pattern is to inhale through the nose for 4 seconds, hold for 7, and exhale through the mouth for 8 seconds, repeated six times.
  • Progressive muscle relaxation: The process of tensing and relaxing muscle groups, moving from toes to head (or vice versa) while lying comfortably in bed.
  • Guided imagery: Envisioning a calming scene and focusing on the sights, sounds, and sensations. This can be combined with breathing or muscle relaxation.
  • Biofeedback: Uses technology to monitor physiological signs (like heart rate or breathing). Observing stress readings decrease in real time reinforces your ability to control stress reactions through relaxation techniques. An inexpensive pulse oximeter can be used at home to monitor heart rate decrease during exercises.
  • Meditation: Focusing attention through meditation reduces stress and anxiety. Daytime practice of movement-based forms like yoga or Tai Chi also promotes helpful mindfulness skills.

Things to Consider

Don’t get discouraged if CBT-I doesn’t work right away, as new skills take time to learn and practice. Initial sleep deprivation from stimulus control and sleep restriction should resolve as your body adjusts to a consistent schedule. Tracking your progress can help you stay motivated by highlighting small improvements. The success of self-initiated CBT-I largely depends on making sleep logs, sleep hygiene, and reprocessing automatic thoughts a daily priority.

Medications

Jeffrey Rossman, PhD points out that while sleep medication can help in the short term, it can cause side effects like amnestic episodes, cognitive impairment, and morning hangover. He argues that sleeping pills only mask symptoms, whereas CBT-I is a learning process that restores the body’s natural sleep mechanism. Patients currently taking sleep medications should consult their doctor before discontinuing them.

Other Uses

CBT-I may also help people dealing with short-term insomnia as well as insomnia due to pregnancy, PTSD, and cancer recovery.

DIY CBT-I Resources

The Department of Veterans Affairs offers two free resources: the self-help mobile app CBT-I Coach, suitable for veterans and civilians alike, and the web-based program SleepEZ at veterantraining.va.gov/insomnia.

For-purchase online programs are also available, such as the Cleveland Clinic’s 6-week Go! To Sleep program (clevelandclinicwellness.com) and Dr. Gregg Jacobs’ Conquering Insomnia program (cbtforinsomnia.com). Note that these self-help resources are not intended to replace therapy.